Success in the Time of COVID


How Minitab® is continuing a path of innovation and investment despite 2020’s unprecedented business challenges

While many companies have faced hardship during the COVID-19 pandemic, laying off employees, downsizing and reducing overall output, Happy Valley-based Minitab® has managed to do the opposite — investing in both innovation and its employees consistently and impressively over the last 10 months.

A Foundation and Future of Innovation

For nearly 50 years, Minitab has assisted a wide array of organizations and businesses better understand data and make the right decisions based on that data. As of today, Minitab is the leading provider of software and services for quality improvement and statistics education. More than 85% of Fortune 100 companies use Minitab Statistical Software, the brand’s flagship product. Clients include household names such as American Express, Nike, McDonald’s and Walt Disney.

Though headquartered in Happy Valley, Minitab’s reach can be felt all over the world, as Minitab’s recent, first-ever global virtual event can attest, drawing an international audience that represented more than 2,000 organizations. It was during this event that Minitab was able to show off some of its latest and greatest market solutions, a result of the brand’s ability to continue innovating despite this year’s pandemic. Minitab introduced Minitab Connect™, a new-cloud-based platform for access, blending and enriching data, as well as a new version of Minitab Statistical Software, which allows users to more easily and conveniently make data-driven business decisions through the accessibility of the cloud.

Providing Vital Solutions for Vital Industries

But Minitab has been busy these last few months in several other ways, beyond producing new solutions.

During the event, attendees heard from one of Minitab’s clients, Adventist HealthCare, a Maryland-based nonprofit network of healthcare providers. Having initially partnered with Minitab to better achieve their digital transformation goals, Adventist HealthCare turned to Minitab again when the COVID-19 pandemic struck. Overwhelmed with demand for key PPE supplies and learning to work under new and stressful circumstances, Adventist HealthCare was able to make COVID-related decisions faster and more efficiently, by using Minitab products to analyze data and map over 200 business processes.

Investing in Employees, Both Now and Later

Of course, any company is only as good as its people, and that’s why Minitab has also used the last year to invest in its employees, both present and future. While other companies have laid off employees for lack of demand during the pandemic, Minitab has continued to hire team members all over the world.

Likewise, recruitment teams have begun to implement new technologies and initiatives to find new talent, faster. A new recruiting optimization software, Greenhouse, allows Minitab to reach top talent quickly, and ensure candidates who go on to interview with the company receive a “best-in-class” experience; similarly, a new Global Employee Referral program taps into Minitab’s current network of high-performing employees, allowing them to make recommendations for open positions, with significant monetary rewards for those who successfully recommend potential new employees who are later hired.

“Engaged, empowered and enthusiastic employees have provided the competitive advantage necessary in these unprecedented times,” said Todd Hershbine, Minitab’s vice president of human resources and technical operations.

To learn more about Minitab’s latest innovations and solutions, visit


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